Before the Brand: Creating the Unique DNA of an Enduring

Format: Paperback

Language: English

Format: PDF / Kindle / ePub

Size: 11.92 MB

Downloadable formats: PDF

However, studies suggest that IMC is viewed by a vast majority of marketing executives as having the greatest potential impact on their company's marketing strategies, more so than the economy, pricing, and globalization. Read more Senior Business System Analyst We are looking for a driven, enthusiastic Senior Business System Analyst to support the accounting operations and transform the financial infrastructure. The article discusses the use of marketing techniques by professional service firms.

Pages: 228

Publisher: McGraw-Hill; 1 edition (December 18, 2002)

ISBN: 0071393099

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