Brand Immortality

Format: Paperback

Language: English

Format: PDF / Kindle / ePub

Size: 5.12 MB

Downloadable formats: PDF

To market computers one might become either an electronics engineer or a software engineer. They estimated the size of the market for her idea (easy - it was already out there), and asked for another $12,000 to bring the idea to an eagerly waiting world. OPPORTUNITIES: Instead of weakness and threats the company the company has got various opportunities to which it has to go for. Thus, ... sellers of high-quality brands will spend more to persuade consumers to try their wares, since ceteris paribus again, the present value of a trial purchase is larger.

Pages: 336

Publisher: Kogan Page (November 5, 2012)

ISBN: 0749457015

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