Product Release Planning: Methods, Tools and Applications

Format: Hardcover

Language: English

Format: PDF / Kindle / ePub

Size: 12.04 MB

Downloadable formats: PDF

I knew I really had to grow the practice quickly because I moved into a new facility. Most of the people doing marketing today, did not go to school to be a marketing person. Minimum of 7-10 years’ experience in product marketing. Based on the list in Table 11, select the two most attractive market segments to serve. They are, therefore, relatively objective measures of quality, and are less likely to reflect individual preferences than are rankings based on performance or features.

Pages: 339

Publisher: Auerbach Publications; 1 edition (June 16, 2010)

ISBN: 0849326206

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