Managing New Products: Using the MAP System to Accelerate

Format: Hardcover

Language: English

Format: PDF / Kindle / ePub

Size: 8.80 MB

Downloadable formats: PDF

Market research analysts andmarketing specialists' median wages were $60,250. Product positioning has been described as 'winning the hearts and the minds of customers'. The starting salary for a marketing manager is around £25,000 a year. Now is the time to provide you and your family with the increased wealth, comfort, and time that you deserve. Determinants of choice satisfaction in a high-involvement product choice, Martin Fassnacht, WHU � Otto Beisheim School of Management; Toni Schmidt, WHU � Otto Beisheim School of Management; J�rgen Pannek, WHU � Otto Beisheim School of Management.

Pages: 274

Publisher: Book Ends Publishing; 3 edition (March 15, 2000)

ISBN: 0967781701

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